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APIVITA MY COLOR ELIXIR PERMANENT HAIR COLOR KIT 7.0 BLONDE
APIVITA’s My Color Elixir permanent hair color has been specially designed to focus on
safety, naturalness and a professional color result respecting the natural balance of the scalp.
It does not contain ammonia, an alkaline agent that may have a strong, unpleasant smell.
It is enriched with the innovative COLOR MAGNET that stabilizes and seals the color into the hair structure.